Communications Manager

American Prison Data Systems, PBC | New York/Remote, NY

Posted Date 11/01/2022
TITLE: Communications Manager
LEVEL: Manager
HOURS: 40 hours 
STATUS: Exempt 
REPORTS TO: Director of Marketing and Communications
About APDS 
Founded in 2014, APDS’s mission is to prepare every justice-impacted individual for a living wage job. APDS is the career readiness platform for all justice impacted individuals to attain a living wage job. APDS has proven success through its “Whole Human Framework” which is a proprietary curriculum delivering assessments and plans that motivate, engage, educate, and equip these individuals in their pursuit to empower themselves and strengthen society. APDS leverages innovative technology to create a managed learning environment that fosters growth and certifies career-readiness. 
APDS is a Public Benefit Corporation (PBC) and certified B-Corporation, with a business model that never charges incarcerated individuals or their friends and families for its technology or services. Currently, APDS products and services are deployed in over 150+ facilities across 17 states -- and growing. 
You can learn more about APDS work by visiting:
About the Position 
APDS, a growing mission-driven company, is seeking a passionate Communications Manager to work within the Marketing and Communications (MarCom) Department. Their main focus is improving and maintaining the organization's messaging and public reputation through a variety of campaigns, while engaging with diverse audiences and stakeholders.
This position does require going into a correctional facility at some point during tenure, about 1-3 times per year. In addition, travel to the NYC office on average once a quarter.


    • Develops content and directs creative execution to provide a consistent, targeted, and impactful message.
    • Builds and maintains solid partnerships with internal and external partners to better develop, coordinate, direct, and facilitate strategic communications designed to meet business goals.
    • Designs storytelling/building campaigns to target specific audiences, placing an emphasis and discipline on campaign performance to help with recommendations for future programs.
    • Trains and works with cross-functional teams on messaging, product GTM strategies, and tactics.
    • Directs in-house and external graphic designers, photographers, and other media-production specialists integral to the completion of marketing projects.
    • Contributes ideas for new programs, researching and recommending innovative branding techniques.
    • Researches and understands key business challenges, customer/client behavior, target audiences, competitive activity, and environmental factors that impact programs within the business and assigned departments.
    • Stays informed of developments in the field of marketing and communications within the corrections industry to foster ideas and innovation.


    • Strong versatile copywriting skills
    • Good organizational, planning, and coordination skills
    • Ability to multi-task and re-prioritize as needed
    • Desire to take full ownership of assigned projects and can work independently
    • Ability to manage multiple projects simultaneously
    • Possesses a sense of urgency; is self-motivated and detail-minded
    • Strong interpersonal skills and ability to build collaborative relationships
    • Good verbal presentation, group dynamic, and facilitation skills
    • Proactive approach to resolving problems and issues


    • Minimum three years of communications and/or marketing experience
    • Demonstrated experience with all types of social media (e.g., Facebook, Twitter, Instagram, etc.)
    • Experience working in a high-volume, fast-paced environment
    • Working knowledge of Microsoft Office and web content management systems

Salary and Benefits

    • ADPS offers competitive compensation commensurate with experience and a generous benefits package. 
    • Salary Range $80-90k

Basic Expectations for all APDS Employees

    • Belief in APDS’s mission to reduce recidivism and improve the life chances of  incarcerated learners and returning citizens
    • Honesty
    • Responsibility
    • Communication - clear, concise, and timely communication is essential
Equal Opportunity Employer
As an Equal Opportunity Employer, APDS is committed to creating a workplace that respects  and values diversity of cultural, ethnic, and experiential backgrounds. We strongly encourage  candidates who represent the communities we serve to apply.
Disclaimer: this job description is not totally inclusive of all responsibilities of this position.

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